Metaphor Analysis of the Perceptions of Managers Working in Hotel Businesses Regarding the Concept of Intern

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Hande Mutlu Öztürk
Serap Alkaya

Abstract

The purpose of this research is to determine the metaphors of the managers working in hotel businesses regarding the concept of "intern". A total of 45 managers, 29 men and 16 women, participated in the study. The research data were collected with the metaphor form. In the form, participants were asked to complete the phrase “Intern resembles ………, because ………”. The data obtained were analyzed by qualitative research methods. The participants produced 30 metaphors about the concept of the trainee. The common features of the metaphors determined by the participants were examined, and those related to each other were placed under the same category. At the end of this process, 30 metaphors were gathered under a total of 5 categories: an individual who develops with interest, an individual whose absence is deficient, whose existence is innovative, an individual who will develop with experience and an individual who will shape the future.

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How to Cite
Öztürk, H. M., & Alkaya, S. (2021). Metaphor Analysis of the Perceptions of Managers Working in Hotel Businesses Regarding the Concept of Intern. Journal of Turkish Tourism ResearchSEARCH, 4(3), 1763–1777. Retrieved from https://www.tutad.org/index.php/tutad/article/view/267
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